(La Porte, IN) - Major changes are happening at the La Porte County Fairgrounds. 

 

Susie Carpenter, Director Business and Events for the La Porte County Fairgrounds and Event Center, said a new branding for the property along with upgrades related social media and the website could be unveiled before the end of the week. 

 

Carpenter said a large programmable LED road sign will also be revealed prior to the start of this year’s La Porte County Fair in July.  She said Horizon Bank has contributed financially to the new sign and more sponsors are sought to help with the balance of the cost.  “We’re looking for more businesses to do the same,” she said.

 

Carpenter also said efforts are being made to host several major events at the fairgrounds during the final quarter of the year.  The events would be a monster truck show, a tractor pull and a Christmas light show featuring more than one mile of lights.  Carpenter said she’s also been in contact with promoters and organizers in Chicago interested in possibly bringing events to the fairgrounds.

 

She was hired about six months ago to help in areas like booking major events on a more regular basis so the fairgrounds is used more often and  throughout the year.  Officials believe more year round use of the property can bring more money into the local economy and make the fairgrounds more self sustaining.